Tuesday, January 5, 2021

2020 Practices That We Should Bring into the Future

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By Ashley Blas On December 31, 2019 at 11:59 p.m., my friends and I stood in front of Seattle’s Space Needle and started counting down the s...
Monday, September 21, 2020

Taking the Long View in New Employee Training

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Doug Wright Whenever you bring in a bright, recent college grad as an entry-level employee, you want to make sure you take every opportu...
Tuesday, August 25, 2020

Shifting Job Expectations in the Midst of a Global Crisis

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 Ashley Blas   On March 23, 2020, I got an email from my employer stating that I am being laid off from my internship, effective immediately...
Tuesday, March 31, 2020

The Right Communication in a Time of COVID-19

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Voxia Communication , a Switzerland-based firm and our partner in the PR World Alliance, offers practical wisdom for companies and indivi...
Wednesday, March 11, 2020

Communicating in a Time of Coronavirus

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Denterlein , a Boston-based communications firm and our partner in the PR World Alliance, has outlined some precautions that communications...
Monday, December 16, 2019

The Strategic Intersection of Business, PR and Marketing

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By Henry Feintuch Click here to listen to Henry’s appearance on Food for Thought: Lunchbreak with Steve Bookbinder . A few months ...
Monday, December 2, 2019

Developing Creative Social Media Content for “News Challenged” Organizations

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By Doug Wright, Senior Account Director Social media has come into its own as a widely accepted and sought-after PR tool. It’s hard...
Monday, November 11, 2019

Workplace Gender Equality Has Come A Long Way, But Still Has Work to Do

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by Elana Spivack, Assistant Account Executive What does a story about a woman in Harvard’s physics department have to do with public rel...